Global competitive strategy /
Daniel F. Spulber.
- Cambridge : Cambridge University Press, 2007.
- xiv, 290 p. : ill., 1 map ; 26 cm.
Includes bibliographical references and index.
9780521880817 (hbk.) 0521880815 (hbk.)
2007281339
GBA728523 bnb
013715618 Uk
Strategic planning. Strategic planning--Case studies. International business enterprises--Management. International business enterprises--Management--Case studies. Competition, International. Globalization--Economic aspects.