The ROI of pricing :  measuring the impact and making the business case 
edited by Stephan M. Liozu and Andreas Hinterhuber 
 - London :  New York :  Routledge, Taylor & Francis Group,  2014. 
 - xvii, 220 p. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780415833790 9780415730716 (pbk) 
<br/><br/><label>LCCN: </label>2013027391 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing
<br/><br/><label>LC Class. No.: </label>HF5416.5  / .R647 2014 
<br/><br/><label>Dewey Class. No.: </label>658.8/16