Hill, Charles W. L.

Global business today Charles W. L. Hill, G. Tomas M. Hult - 9th ed. - New York : McGraw Hill Education, c2016. - xxvii, 541 p. : col. ill., col. maps ; 28 cm.

Globalization -- National differences in political economy -- Differences in culture -- Ethics in international business -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- The foreign exchange market -- The international monetary system -- The strategy of international business -- Entering foreign markets -- Exploring, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and R & D -- Global human resource management.

[This text] is intended for the first international business course at either the undergraduate or the MBA level. [The text] explain[s] how and why the world's countries differ. [It] present[s] a ... review of the economics and politics of international trade and investment [and] explain[s] the functions and form of the global monetary system. [The book also] examine[s] the strategies and structures of international businesses [and] assess[es] the special roles of an international business's various functions.

9789814738255


International business enterprises--Management
International trade
Investments, Foreign
Capital market