Global business today
Charles W. L. Hill, G. Tomas M. Hult
- 9th ed.
- New York : McGraw Hill Education, c2016.
- xxvii, 541 p. : col. ill., col. maps ; 28 cm.
Globalization -- National differences in political economy -- Differences in culture -- Ethics in international business -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- The foreign exchange market -- The international monetary system -- The strategy of international business -- Entering foreign markets -- Exploring, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and R & D -- Global human resource management.
[This text] is intended for the first international business course at either the undergraduate or the MBA level. [The text] explain[s] how and why the world's countries differ. [It] present[s] a ... review of the economics and politics of international trade and investment [and] explain[s] the functions and form of the global monetary system. [The book also] examine[s] the strategies and structures of international businesses [and] assess[es] the special roles of an international business's various functions.
9789814738255
International business enterprises--Management International trade Investments, Foreign Capital market