Furrer, Olivier <br/><br/>
Corporate level strategy :  theory and applications 
Olivier Furrer 
 - 2nd ed. 
 - Abingdon, Oxon :  New York, NY :  Routledge,  c2016. 
 - xiii, 284 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Preface 1. What is Corporate Level Strategy? 2. Why Do Multibusiness Firms Exist? Theoretical approaches to diversification 3. Managing the Multibusiness Firm: Theoretical approaches to corporate level strategy 4. Defining the Business 5. Diversification Strategies: Creating corporate value 6. The Issue of Relatedness: Creating synergies 7. Diversification and Performance: Limits to the scope of the firm 8. The Role of the Parent: Managing the multibusiness firm 9. Organizing and Structuring the Multibusiness Firm 10. Vertical Integration: Coordinating the value chain 11. The Growth of the Firm: Internal development, mergers & acquisitions, and strategic alliances 12. Restructuring Strategies: Reducing the scope of the firm 13. Multipoint Competition: Managing market power 14. International Diversification: Global integration and local responsiveness 15. Corporate Governance: Controlling top managers and meeting corporate social responsibilities 
<br/><br/> Furrer guides the reader in developing the ability to consider the impact of change and other important environmental forces on the opportunities for establishing and sustaining competitive advantage in diversified corporations as a whole. 
<br/><br/><label>ISBN: </label>9780415727228 
<br/><br/><label>LCCN: </label>2015041040 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Diversification in industry--Management<br/>Strategic planning<br/>Industrial management
<br/><br/><label>LC Class. No.: </label>HD2756  / .F87 2016 
<br/><br/><label>Dewey Class. No.: </label>658.4/012