Event design handbook : systematically design innovative events using the event canvas
Roel Frissen, Ruud Janssen, Dennis Luijer, David Bancroft-Turner, Dave Gray
- Amsterdam : BisPublishers, c2016.
- 203 p. : ill. ; 21 cm.
Event design is a new approach to systematically decompose and recompose the success of events. By using the #EventCanvas template, one can identify where and for whom the event can be innovated. It is a handbook to document, discuss, and design events worth attending, and illustrates good event design.