TY  - BOOK
AU  - Worsdorfer, Julia Sophie
TI  - Evolution of household technology and consumer behaviour, 1800-2000
SN  - 9781848935952
U1  - 339.4​86838  
PY  - 2017///
CY  - London, United Kingdom
PB  - Routledge
KW  - Consumption (Economics)
KW  - Social aspects
KW  -  History
KW  - Households
KW  - Economic aspects
KW  - Consumer behavior
KW  - History
KW  - Technological innovations
N2  - How has the washing machine changed the way we spend money? Using the washing of clothes as a microcosm of household economics, Worsdorfer examines the evolution of technology and practice over a period of growing industrialization. Becker's household production theory is critically assessed in terms of motivational and behaviour psychology, an alternative theory of consumer learning and advertisement analysis. This new evolutionary account of consumer behaviour marks a move towards a more individualistic approach to economics. The study will be of interest to economists, economic historians, sociologists and those researching the history of technology and gender studies
UR  - https://uowd.box.com/s/ez1do2c7j0o1qlv1r8ebdnv5ziow1jc8
ER  -