Howard, Martin. <br/><br/>
We know what you want :  how they change your mind / 
Subtitle on cover:  Secret tactics that influence what you buy, think and believe 
Martin Howard. 
 - New York :  Disinformation,  c2005. 
 - 191 p. :  ill ;  19 cm. 
<br/><br/> Intended as a companion-workbook to illustrate the ideas found in Douglas Rushkoff's Coercion : why we listen to what "they" say (1999). 
<br/><br/> Explains the subliminal and manipulative marketing tactics used by corporations and governments to influence consumers, discussing the retail industry, supermarkets, medical professionals, rock concerts, mass meetings, sporting events, and more. 
<br/><br/> Adult  Follett Library Resources. 
<br/><br/><label>ISBN: </label>9781932857054 (pbk.) 1932857052 (pbk. : alk. paper) 
<br/><br/><label>LCCN: </label>2004114767 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Subliminal advertising--Case studies.<br/>Subliminal projection--Case studies.<br/>Persuasion (Psychology)--Case studies.<br/>Manipulative behavior--Case studies.<br/>Mass media--Influence--Case studies.<br/>Marketing--Psychological aspects--Case studies.<br/>Advertising--Case studies.<br/>Persuasion (Psychology)--Case studies.<br/>Mass media--Influence--Case studies.<br/>Marketing--Psychological aspects--Case studies.
<br/><br/><label>LC Class. No.: </label>HF5827.9  / .H68 2005 
<br/><br/><label>Dewey Class. No.: </label>659.101/9