Key concepts in business and management research methods /
Peter Stokes
- Hampshire, U.K. : Palgrave Macmillan, c2011.
- xiii, 150 p. : ill. ; 22 cm.
- Palgrave key concepts .
- Palgrave key concepts .
Includes bibliographical references (p. 135-144) and index.
This is a detailed and concise handbook clarifying all the major terms needed for a thorough understanding of key research methodology concepts in business and management. An invaluable guide for students at all levels seeking assistance with project work, research proposals, dissertations and theses. Includes case studies and suggestions for further reading.