Handbook of the management of creativity and innovation : theory and practice
edited by Min Tang, Christian H. Werner
- New Jersey : World Scientific, c2017.
- xxv, 393 p. : ill. ; 25 cm.
Handbook of the Management of Creativity and Innovation: Theory and Practice is a collection of theories and practices for the effective management of creativity and innovation, contributed by a group of European experts from the fields of psychology, education, business, engineering, and law. Adopting an interdisciplinary and intercultural approach, this book offers rich perspectives - both theoretical and practical - on how to manage creativity and innovation effectively in different domains and across cultures.
9789813141872
2016044414
Creative ability in business Creative ability Diffusion of innovations--Management Technological innovations--Management