Getting started in transmedia storytelling : a practical guide for beginners
Robert Pratten
- La Vergne, TN : CreateSpace, 2011.
- 99 p. : ill. ; 26 cm.
Getting Started in Transmedia Storytelling is a practical guide to developing cross-platform and pervasive entertainment. Robert Pratten is the founder of TransmediaStoryteller.com - an audience engagement company. Robert has a background in telecommunications marketing consultancy (pre-2000) and filmmaking (post-2000) having directed and produced two award-winning, critically acclaimed feature films, 'London Voodoo' and 'Mindflesh'. He is perhaps best known for his advice on transmedia storytelling at Culture Hacker and is the co-host of the Transmedia Talk podcast.