Jolly, Adam <br/><br/>
Working with universities :  how businesses and universities can work  together profitably  
Adam Jolly 
 - 2nd ed. 
 - Richmond :   Crimson,   2013. 
 - vii, 290 pages :  24 cm. 
<br/><br/> "First edition published by Crimson Publishing Ltd in 2011"--Colophon. 
<br/><br/>
<br/><br/>Selected contents Part 1 - Growth potentialThe value of universities to entrepreneurs How universities can change the game Part 2 - The transfer market Commercial capability Approaching a university Part 3 - Access to talent Bring in an expert Graduate recruitment Sponsoring a researcher Part 4 - Business Advantage Business advice Management development programmes Part 5 - Technical advantage Product design Research partnerships Part 6 - Business models Innovation value Grant funding Part 7 - University profiles and case studies. 
<br/><br/> A practical guide for small to mid-sized companies looking to gain a competitive and profitable edge by working in partnership with universities. It covers all the essential topics from university. 
<br/><br/><label>ISBN: </label>9781780591346 (pbk.) 
<br/><br/><label>LCCN: </label>2013376818 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Small business--Management<br/>Universities and colleges--Business management<br/>Partnership
<br/><br/><label>Dewey Class. No.: </label>658.022 JO WO