TY  - BOOK
AU  - Hansen-Horn,Tricia L.
AU  - Horn,Adam E.
TI  - Public relations strategy, theory, and cases: praxis at its best
SN  - 9781433120794
U1  - 659.2 
PY  - 2017///
CY  - New York
PB  - Peter Lang
KW  - Public relations
KW  - Case studies
KW  - Strategic planning
N1  - Includes index
N2  - Presenting a robust introduction to public relations strategy helps readers to explore their perceptions of what Public relations strategy is or might be
ER  -