Krugman, Carol, 1948-

Global meetings and exhibitions / Carol Krugman, Rudy R. Wright. - Hoboken, N.J. : John Wiley & Sons, c2007. - xxiii, 263 p. : ill ; 25 cm. - The Wiley event management series . - The Wiley event management series. .



Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.

0471699403 (cloth) 9780471699408 (cloth)

2006010268


Congresses and conventions--Planning--Handbooks, manuals, etc.
Meetings--Planning--Handbooks, manuals, etc.
Exhibitions--Planning--Handbooks, manuals, etc.
International relations--Miscellanea.

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