The Harvard business review entrepreneur's handbook : everything you need to launch and grow your new business
- Boston, Massachusetts : Harvard Business Review Press, c2018.
- vi, 292 p. : ill. ; 24 cm.
Includes index.
Starting an independent new business is rife with both opportunity and risk. From the basics of writing a business plan to the challenges of financing your new venture, the HBR Entrepreneur's Handbook is your essential resource for getting your startup off the ground. Topics include: Navigating the world of venture capital funding Turning innovations into successful realities in the marketplace Building a business model that makes sense for your business Developing the sales and marketing programs needed for your venture What entrepreneurial leaders must do to build culture and set direction--
9781633693685
2017051987
New business enterprises Business planning Start-up costs