How to turn down a billion dollars : the Snapchat story
Billy Gallagher
- London : Virgin Books, c2018.
- xv, 287 p., 8 unnumbered pages of plates : ill. ; 24 cm.
Includes bibliographical references (pages 256-279) and index. Also issued online.
The improbable and exhilarating story of the rise of Snapchat from a frat boy fantasy to a multi-billion dollar internet unicorn that has dramatically changed the way we communicate. In the tradition of great business narratives, this book offers the definitive account of a company whose goal is no less than to remake the future of entertainment.
9780753557594 9780753557587 9780753552063
Snap Inc. Business people Entrepreneurship Internet industry Online social networks--History