Tavlin, Linda J.

Aviation communication : strategy and messages for ensuring success and preventing failures Linda J. Tavlin - London : Routledge, c2019. - xv, 225 p. : ill. ; 22 cm.



Aviation Communication: Strategy and Messages for Ensuring Success and Preventing Failures is the first go-to book to reveal to everyone in the aviation industry how to stop an organization’s communication strategy from becoming the tragedy-after-the-tragedy that we’ve seen so often. In such instances, after the media go home, the economic, political, regulatory, and legal effects can linger for years. The strategies and messages in this book show how to prevent this along with the ultimate safety net used by those who have been successful. Readers will learn to prevent catastrophic communication mistakes with strategic templates for a wide array of scenarios, as well as 25 specific techniques that give the actual words to use to deliver the book’s messages.

9781138624825

2018057104


Aeronautics--Information services
Communication in organizations
Miscommunication--Prevention
Aeronautics--Safety measures
Aeronautics, Commercial--Customer services

387.70684 TA AV