Berkhout, Constant

Retail marketing strategy : delivering shopper delight Constant Berkhout - London : KoganPage, 2016. - xv, 277 p. : ill. ; 23 cm.



9780749476915 9780749476922


BUSINESS & ECONOMICS / Industries / Retailing
BUSINESS & ECONOMICS / Marketing / General
BUSINESS & ECONOMICS / Development / Business Development.
Sales & Marketing
Marketing

658.8 BE RE