Lord, Michael D. Innovation that fits : moving beyond the fads to choose the right innovation strategy for your business / Michael Lord, J. Donald deBethizy, Jeffrey Wager. - London : Prentice Hall Business, 2005. - xiv, 248 p ; 24 cm. ISBN: 0131438204 (hbk.) LCCN: 2004113118 Nat. Bib. No.: GBA489206 bnb Subjects--Topical Terms: Strategic planning.Technological innovations--Management. LC Class. No.: HD30.28 / .L675 2005 Dewey Class. No.: 658.4012