Liu, Hong, 1959 Nov. 1-

Chinese business : landscapes and strategies / Hong Liu. - London ; New York : Routledge, 2009. - xvii, 206 p. : ill ; 25 cm.



Chinese history : outline and implications -- Chinese language : structure and implications -- Ancient philosophical systems and their implications -- Military classics of ancient China and their implications -- China's socialist market economy -- Chinese business structure -- Science and technology : capabilities and management systems -- Chinese competitiveness -- A strategic framework for doing business in China -- Managing marketing effectiveness in China.

9780415403085 (hbk.) 0415403081 (hbk.) 9780415403092 (softcover) 041540309X (softcover)

2008012548


Business enterprises--China.
Business etiquette--China.
Corporate culture--China.
Management--China.

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