Ngyuen-Phuong-Mai, Mai,  1976- <br/><br/>
Cross-cultural management  
Mai Nguyen-Phuong-Mai 
 - New York, NY :  Routledge,  2019. 
 - xviii, 337 pages ;   26 cm. 
<br/><br/> Includes index. 
<br/><br/>Globalization: evolutionary roots and contemporary version -- The driving forces of diversity -- The tree of culture, evolutionary and practical -- The dynamics of culture -- Fear-free cross-cultural management -- Think global, plan local, act individual -- Change management: creating culture and evolving yourself -- Bias management -- Diversity management -- Cross-cultural motivation -- Cross-cultural leadership -- Cross-cultural business communication -- Cross-cultural negotiation -- Cross-cultural marketing. 
<br/><br/><label>ISBN: </label>9781138304659 9781138304666 
<br/><br/><label>LCCN: </label>2019011799 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Diversity in the workplace<br/>Personnel management<br/>Intercultural communication
<br/><br/><label>Dewey Class. No.: </label>658.3008 NG CR