Wilkinson, Michael,  1957- <br/><br/>
Buying styles :  simple lessons in selling the way your customer buys / 
Michael Wilkinson ; with Richard Smith, Tierah Chorba, and Lynn Sokler. 
 - New York :  AMA/American Management Association,  c2009. 
 - viii, 150 p. :  ill ;  23 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/>Looking for solutions -- Identifying the behaviors we hate from customers -- Recognizing the four basic buying styles -- Selling to your boss -- Identifying the buying styles of others -- Comparing selling styles and buying styles -- Tailoring your sales approach to your customer's buying style -- Recognizing style clashes -- Planning your next steps -- One year later. 
<br/><br/><label>ISBN: </label>9780814415276 081441527X 
<br/><br/><label>LCCN: </label>2009003706 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.<br/>Consumers' preferences.<br/>Consumer satisfaction.
<br/><br/><label>LC Class. No.: </label>HF5438.25  / .W2983 2009 
<br/><br/><label>Dewey Class. No.: </label>658.85