Futrell, Charles.

Fundamentals of selling : customers for life through service / Charles M. Futrell. - 11th ed. - Boston : McGraw-Hill Irwin, c2009. - xxxiv, 648 p. : col. ill ; 27 cm.

Includes bibliographical references (p. 624-628) and index.

9780073381121 (alk. paper) 0073381128 (alk. paper)

2008038263


Selling.

HF5438.25 / .F87 2009

658.85