Goodman, John A. Strategic customer service : managing the customer experience to increase positive word of mouth, build loyalty, and maximize profits / John A. Goodman. - New York : AMACOM, c2009. - xiv, 256 p. : ill ; 24 cm. Includes bibliographical references and index. ISBN: 9780814413333 0814413331 LCCN: 2008055729 Subjects--Topical Terms: Customer services.Customer relations--Management. LC Class. No.: HF5415.5 / .G672 2009 Dewey Class. No.: 658.8/12