Competitive intelligence and global business /
edited by David L. Blenkhorn and Craig S. Fleisher.
- Westport, CT : Praeger, 2005.
- xvi, 292 p. : ill., maps ; 24 cm.
Includes bibliographical references and index.
Describes trends that impact and influence competitive intelligence-CI--which is the processes of gathering information for businesses to improve their standing in the marketplace, discussing digital commerce, interest groups, and the laws that govern CI practice, and examining approaches used in North and South America, Europe, and Asia.
Business intelligence. Competition. International business enterprises--Management. Strategic planning. Comparative management. Business ethics. Competition. Multinational corporations--Management. Strategic planning. Management.