Hair, Joseph F. Marketing research : a practical approach for the new millenium / Joseph F. Hair, Robert P. Bush, David J. Ortinau. - International. - Boston : Irwin Mcgraw-Hill, 2000. - xxii, 682 p. : + CD-Rom ;. + CD-Rom. ISBN: 0071164766 AUD$84.95 Publisher. No.: Unishop Subjects--Topical Terms: Marketing research.