TY  - BOOK
AU  - Ries,Al
AU  - Trout,Jack
TI  - The 22 immutable laws of marketing
SN  - 0006383459
PY  - 1994///
CY  - London
PB  - HarperCollins Business
KW  - Marketing
N1  - Includes index; TBS904 MARK922 Refresher Course
ER  -