Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham. 
 - 13th int. ed. 
 - Boston :  McGraw-Hill/Irwin,  2007. 
 - xxxii, 702 p. :  col. ill ;  28 cm. 
 - McGraw-Hill/Irwin series in marketing .
<br/><br/> Includes bibliographical references and indexes. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780071105941 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.