Czinkota, Michael R.

Fundamentals of international business / Michael R. Czinkota ... [et al.]. - 1st Asia-Pascific ed. - Milton, Qld. : John Wiley & Sons, c2009. - xxvi, 564 p. : ill ; 26 cm.

Includes bibliographical references.

With an emphasis on the Australian, New Zealand and Asian contexts, Fundamentals of International Business: 1st AsiaPacific edition provides readers with the key knowledge and practical skills to successfully conduct international business in our region.



9780470814642


International business enterprises.
International trade.
International finance.