00737cam a2200229u 4500
ta
100613s2010 ||||||||||||||||||||eng|u
9780470169704
McDaniel, Carl D.
Marketing research essentials /
Carl McDaniel Jr., Roger Gates.
7th ed.
Hoboken, NJ :
John Wiley & Sons,
c2010.
xxi, 507 p. :
ill. + 1 CD-ROM ;
25 cm.
Includes bibliographical references and index. Includes SPSS student version17.0 software for Windows XP or Vista.
Marketing research.
SPSS for Windows.
Gates, Roger H.,
1942-
20170126095204.0
32700
UOWD
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UOWD
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2010-06-13
AMAUS
130.01
658.83 MC MA
T0039229
2017-01-26
130.01
2017-01-26
REGULAR
AMAUS#104-3106409-4957811
0
ddc
0
658_830000000000000_MC_MA
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21369
UOWD
UOWD
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2010-06-13
AMAUS
130.01
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2018-09-23
2018-09-23
130.01
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AMAUS#104-3106409-4957811