Masterman, Guy.
Strategic sports event management /
Strategic sports event management : Olympic edition
Guy Masterman.
- Olympic ed.
- London : Elsevier, 2009.
- xxii, 354 p. : ill. (chiefly col ; 24 cm.
Previous ed.: Oxford: Elsevier Butterworth-Heinemann, 2004.Includes bibliographical references and index.
9781856175234
Strategic planning
Sports tournaments--Management.