Laudon, Kenneth C., 1944-

E-commerce 2010 : business, technology, society / Electronic commerce Kenneth C. Laudon, Carol Guercio Traver. - 6th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2010. - xxxiv, 1254 p. : col. map ; 26 cm.

Includes bibliographical references and index.

9780135090787


Electronic commerce.
Internet marketing.
Information technology.