Laudon, Kenneth C., 1944-
E-commerce 2010 : business, technology, society /
Electronic commerce
Kenneth C. Laudon, Carol Guercio Traver.
- 6th ed.
- Upper Saddle River, N.J. : Pearson Prentice Hall, c2010.
- xxxiv, 1254 p. : col. map ; 26 cm.
Includes bibliographical references and index.
9780135090787
Electronic commerce.
Internet marketing.
Information technology.