Keegan, Warren J.

Global marketing / Warren J. Keegan, Mark C. Green. - 4th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005. - xx, 636 p. : col. ill., col. maps ; 28 cm.

Includes bibliographical references and indexes.



0131469193

2004050148


Export marketing.

HF1416 / .K443 2005

658.8/4