00724cam a2200253u 4500
ta
040725s2003 ||||||||||||||||||||eng|u
0071199144
£39.99
Zeithaml, Valarie A.
Services marketing :
integrating customer focus across the firm /
Valarie A. Zeithaml, Mary Jo Bitner.
3rd ed.
Boston, Mass. :
McGraw-Hill,
2003.
xx, 668 p. :
ill ;
26 cm.
Includes index.
MARK270
Service industries
Marketing.
Customer services.
Marketing.
Bitner, Mary Jo.
20170126095340.0
33982
UOWD
REGULAR
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2004-07-25
AMAUK
39.99
658.8 ZE SE
T0022900
2017-01-26
39.99
2017-01-26
REGULAR
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