Groucutt, Jon.
Foundations of marketing /
Jonathan Groucutt.
- New York : Palgrave Macmillan, 2005.
- xxv, 400 p. : ill ; 25 cm.
Includes bibliographical references (p. 379-387) and index.
1403903271 (pbk.)
2005052093
Marketing.
HF5415 / .G7658 2005
658.8