Wheelen, Thomas L.

Concepts in strategic management and business policy : toward global sustainability / Thomas L. Wheelen, J. David Hunger. - 13th ed. - Upper Saddle, N.J. : Pearson Prentice Hall, c2012. - xxiv, 391 p. : col. ill. ; 26 cm.

Includes bibliographical references and index.

Introduction to strategic management and business policy -- Basic concepts in strategic management -- Corporate governance -- Ethics and social responsibility -- Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning and organizational analysis -- Strategy formulation -- Situation analysis and business strategy -- Corporate strategy -- Functional strategy and strategic choice -- Strategy implementation -- Organizing for action -- Staffing and directing -- Evaluation and control -- Introduction to case analysis -- Suggestions for case analysis -- Web chapters: other strategic issues -- Web chapter A Managing technology and innovation -- Web chapter B Entrepreneurial ventures and small businesses -- Web chapter C Not-for-profit organizations.

This text equips readers with the strategic concepts they will need to know as we face the future consequences such as climate change, global warming and energy availability.



9780132153355 0132153351

2011013547


Strategic planning.
Strategic planning--Case studies.
Sustainability.

HD30.28 / .W43 2012

658.4/012