Principles of marketing / 
Philip Kotler ... [et al.]. 
 - Arab world ed. 
 - Harlow :  Pearson Education,  2011. 
 - 1 v. (various pagings) :  col. ill. ;  28 cm. 
 - Always learning .
<br/><br/> Includes References and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9781408255681 9781408289075 
<br/><br/><label>Nat. Bib. No.: </label>GBB2B8597  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Textbooks.<br/>Marketing--Gulf Countries.
<br/><br/><label>Dewey Class. No.: </label>658.8