Atkinson, Ian.

Copy righter / Ian Atkinson. - 1st ed. - London ; New York : LID, 2011. - 219 p. : ill. ; 24 cm.

"Become a master wordsmith and harness copywrighting secrets that will win you hearts, minds... and business"--Cover.

9781907794148 (pbk.) 190779414X (pbk.)

2011505700


Advertising copy--Handbooks, manuals, etc.

HF5825 / .A785 2011

659.13/2