Kotler, Philip. <br/><br/>
Marketing management / 
Philip Kotler, Kevin Lane Keller. 
 - International ed., 12th ed. 
 - Upper Saddle River, N.J. :  Pearson Prentice Hall,  c2006. 
 - xxxix, 729, 15, 8,2, 20 p. :  ill. ;  28 cm. 
<br/><br/> Previous ed. by Philip Kotler only.  Pearson international edition. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780138146030 (pbk.)  No price 0138146039 (pbk.)  No price 
<br/><br/><label>Nat. Bib. No.: </label>GBA853532  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8