Trott, Paul.

Innovation management and new product development / Paul Trott - 5th ed. - Harlow, England ; New York : Financial Times/Prentice Hall, c2012. - xxviii, 620 p. : ill. ; 25 cm.

Includes bibliographical references and index.



9780273736561

2011027628


Technological innovations--Management.
Industrial management.
Product management.

HD45 / .T76 2012

658.5/75