Moore, Roy L. <br/><br/>
Advertising and public relations law / 
Roy L. Moore, Carmen Maye, Erik L. Collins. 
 - 2nd ed. 
 - New York, NY :  Routledge,  2011. 
 - x, 468 p. :  forms ;  24 cm. 
<br/><br/>
<br/><br/>The First Amendment -- The development of commercial speech doctrine -- Public interest information as commercial speech -- Defamation, product disparagement and  related torts -- Invasion of privacy : false light, private facts and intrusion and other related torts -- Invasion of privacy : misappropriation and right of publicity -- Copyright -- Patents and trademarks -- Other ways to protect "ideas" -- The Federal Trade Commission, the Food and Drug Administration and the Securities and Exchange Commission -- Other federal and state regulation of commercial speech -- Access to information, free press/ fair trial, journalist privilege, and other issues related to news gathering/dissemination. 
<br/><br/><label>ISBN: </label>9780415965484 9780415965484 (pbk.) 9780203845875 (ebk.) 
<br/><br/><label>LCCN: </label>2010010838 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising laws--United States.<br/>Public relations and law--United States.
<br/><br/><label>Dewey Class. No.: </label>343.73/082