Cecere, Lora M. <br/><br/>
Bricks matter :  the role of supply chains in building market-driven differentiation / 
Lora M. Cecere, Charles W. Chase, Jr. 
 - xvi, 303 p. :  ill. ;  24 cm. 
 - Wiley & SAS business series. .
<br/><br/>Includes bibliographical references (p. 288) and index. 
<br/><br/>Foreword -- Preface -- Bricks matter -- Building value networks -- The new world of demand management : demand sensing, shaping, and translation -- The new world of supply management -- About the authors -- Index. 
<br/><br/><label>ISBN: </label>9781118218310 (cloth) 
<br/><br/><label>LCCN: </label>2012037486 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business logistics.
<br/><br/><label>LC Class. No.: </label>HD38.5  / .C343 2013 
<br/><br/><label>Dewey Class. No.: </label>658.7