Grundy, Dr. Tony, 1954-

Demystifying strategic thinking : lessons from leading CEOs / Dr. Tony Grundy. - London : Kogan Page, c2014. - vi, 304 p. : ill. ; 23 cm.

Includes bibliographical references (p. 297-298) and index.

"Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. Demystifying Strategic Thinking looks at how business leaders engage with, define and manage the process, and it includes insight into what today's most successful CEOs consider to be the key components of creating a successful strategy. Using unique and original interviews with 6 top business leaders, strategy consultant Tony Grundy examines the key components of successful strategizing, including analysis versus synthesis, competitive strategy, economic values, and overcoming strategic constraints. Using examples from the manufacturing, retailing, services and trading industries, Grundy provides a strategy system for managers and helps them develop and implement a winning strategy for their organization"-- "Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. But how do business leaders engage with, define and manage this process? And what do today's most successful CEOs consider to be the key components of creating a successful strategy? Using unique and original interviews with 6 top business leaders, Tony Grundy examines the key components of successful strategising, from analysis versus synthesis, competitive strategy, economic values, and overcoming strategic constraints. Using examples from the manufacturing, retailing, services and trading industries, the book provides a strategy system for every business leader, and helps managers to develop and implement a winning strategy for their organisation"--

9780749469443

2013047711


Strategic planning.
Business planning.
Leadership.
BUSINESS & ECONOMICS / Strategic Planning.
BUSINESS & ECONOMICS / Leadership.
BUSINESS & ECONOMICS / Management.
BUSINESS & ECONOMICS / Decision-Making & Problem Solving.

HD30.28 / .G782 2014

658.4/012