Sekaran, Uma

Research methods for business : a skill-building approach Uma Sekaran and Roger Bougie - 7th ed. - Chichester, West Sussex, U.K. : John Wiley & Sons, c2016. - xxiii, 420 p. : ill. ; 24 cm.

Includes bibliographical references and index.

Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations.

9781119165552


Business--Research--Methodology

650.072 SE RE