Forsyth, Patrick

The business writing coach Patrick Forsyth - London : Hodder & Stoughton, c2014. - vii, 216 p. : ill. ; 25 cm.

Meet the coach vii How to use this book 1 (1) 1 Introduction 2 (8) 2 The dangers and opportunities 10 (20) 3 Getting the right words down 30 (18) 4 Language to create effectiveness 48 (32) 5 How to write persuasively 80 (36) 6 Horses for courses 116 (22) 7 The ubiquitous email 138 (20) 8 Writing long documents 158 (32) 9 Dealing with numbers 190 (16) 10 Quick help 206 (6) Action plan 212 (2) Further reading 214 (1) Index 215

By the end of this book you will be ready to write anything in a business context. Other books only tell you what to do, but Teach Yourself Coach books accompany you every step of the way with their engaging and interactive Workbook Method.

9781473608849


Business writing
Business writing--Technique