Butuner, Hakan

Case studies in strategic planning Hakan Butuner - Boca Raton : CRC Press, c2016. - xvi, 201 p. ; ill. ; 24 cm.

Includes bibliographical references and index.

Preface -- Part: systematic strategic planning (SSP) -- Systematic pattern of strategic planning -- Sample outline for strategic plan -- Working forms -- Part: case studies -- Visual CO -- CGA technologies -- Tchibo -- Life to go -- Natural food -- Speedy new CO -- Unified tracking solutions -- Abler by robomedika -- The green energy world -- References -- Vitae.

Case Studies in Strategic Planning shows you how to do systematic strategic planning in real-life cases, regardless of your level of expertise. The simplified version of this methodology and its analysis tools, based on fundamentals, are easily understood and universally applied to any type of business for developing strategic plans. More importantly, this methodology guides you in identifying the circumstances in which you might use particular tools, use them effectively, and target them directly at achieving effective results.

9781498751223

2015034512


Strategic planning--Case studies
Strategic planning
Industrial Management
Organizational behavior

HD30.28 / .B878 2016

658.4/012