Hollensen, Svend. Global marketing : a market-responsive approach / Svend Hollensen. - 2nd ed. - Harlow, England ; New York : Financial Times Prentice Hall, 2001. - xxxi, 667 p., 24 p. of plates : ill. (some col.), col. maps ; 25 cm. Includes bibliographical references and index. ISBN: 0273646443 (pbk. : alk. paper) LCCN: 00047695 Subjects--Topical Terms: Export marketing. LC Class. No.: HF1416 / .H65 2001 Dewey Class. No.: 658.8/48