The data-driven marketing agency : leverage data to maximize marketing campaign success
data driven marketing agency
Roger Bryan
- Warsaw : Ainsley & Allen, c2017.
- 163 p. : ill. : 22cm.
Inside this book, Enfusen Founder Roger Bryan outlines everything you need to systematically implement data-driven marketing in your organization.
You’ll learn how to implement a successful strategy the very first time based on CMO.com’s Five Phases of Data Driven Marketing.