Public relations : a values-driven approach /
David W. Guth, Charles Marsh.
- 4th ed.
- Boston : Pearson/Allyn and Bacon, [2008], c2009.
- xxvii, 580 p. : ill ; 24 cm.
Includes bibliographical references and index.
9780205569458 (pbk.) 0205569455 (pbk.)
2007039695
Public relations. Public relations--Moral and ethical aspects. Public relations--Case studies.