Hair, Joseph F., Jr. <br/><br/>
Research methods for business  
Joseph F. Hair, Jr., Arthur H. Money, Philip Samouel, Mike Page 
 - New Jersey :  John Wley and Sons,  c2003. 
 - xviii, 448 p. :  ill. ;  25 cm. 
<br/><br/> Business Research is a truth-seeking function that gathers, analyses, interprets and reports information so that business decision makers become more effective. This work draws on European business research methods. It presents a balance between quantitative and qualitative methods, with relevant real world examples. 
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<br/><br/><label>ISBN: </label>9780470034040 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business--Research
<br/><br/><label>Dewey Class. No.: </label>650.072 HA RE