Egan, John, 1952- Relationship marketing : exploring relational strategies in marketing / John Egan. - 3rd ed. - Harlow, England ; New York : Financial Times/Prentice Hall, 2008. - xxi, 311 p. : ill ; 25 cm. Includes bibliographical references and index. ISBN: 9780273713197 (pbk. : alk. paper) 0273713191 (pbk. : alk. paper) LCCN: 2007052391 Subjects--Topical Terms: Relationship marketing. LC Class. No.: HF5415.55 / .E34 2008 Dewey Class. No.: 658.8/12